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C1900
(September)
"Kassama" Corn Flour Kassama
Artist:
Beggarstaff - English Artist (1872 - 1949)
“The girl in the Kassama Corn Flour poster offers a strong contrast to the winsome, smiling maidens (such as Cheret’s) encountered in other advertisements for household goods from this period. Depersonalized and distant, she imparts no information and communicates no … Read Full Description
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Details
Full Title:
"Kassama" Corn Flour Kassama
Date:
C1900
(September)
Artist:
Beggarstaff - English Artist (1872 - 1949)
Engraver:
Imprimerie Chaix
Condition:
In good condition.
Technique:
Original colour lithograph.
Paper Size:
285mm
x 395mm
AUTHENTICITY
Genuine antique
dated:
September
Description:
“The girl in the Kassama Corn Flour poster offers a strong contrast to the winsome, smiling maidens (such as Cheret’s) encountered in other advertisements for household goods from this period. Depersonalized and distant, she imparts no information and communicates no advice. The girl is drawn in such a way as to allow hair and basket to print the same colour as the background…to make the girl more eye catching they placed her against a bright yellow background. By surrounding the figure with a wide expanse of unrelieved yellow, they ensured that it would be isolated from adjacent advertisements” (Beggarstaff p.49)
