C1899

The Inland Printer

Wonderful Art Nouveau poster by the American artist William Bradley (1868-1962) from the famous French series of posters, Les Maîtres de l’Affiche. Bradley had a singleness of purpose and an emphasis on the detailed ornamentation. He especially excels in giving … Read Full Description

$A 250

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S/N: MDA-172–197749
(C118)
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Details

Full Title:

The Inland Printer

Date:

C1899

Condition:

In good condition.

Technique:

Lithograph printed in colour.

Paper Size: 

290mm 
x 400mm
AUTHENTICITY
The Inland Printer - Antique Print from 1899

Genuine antique
dated:

1899

Description:

Wonderful Art Nouveau poster by the American artist William Bradley (1868-1962) from the famous French series of posters, Les Maîtres de l’Affiche.

Bradley had a singleness of purpose and an emphasis on the detailed ornamentation. He especially excels in giving his images a certain graphic rhythm, with the seeping curves and lines complementing and reinforcing each other until they create a composition that attracts and fascinates with an insistent pattern…Starting in 1894, Bradley began to design monthly covers for this Chicago based magazine for the printing trade, thereby making it one of the earliest publications to abandon the permanent cover, the custom of the day, in favour of variety. No doubt Bradley’s mastery of graphic arts contributed to the publishers decision. Rennert, PAI-XV, 147

Les Maîtres de l’Affiche‘ (The Masters of the Poster) published in 1895 – 1900, is one of the most prestigious and influential art publications in history. It features the most outstanding advertising posters of the 19th century.

This poster is from the series, Les Maitres de l’Affiche (The Masters of the Poster ) which took five years to produce from 1895 to1900.

It is one of the most prestigious and influential art publications in history. This series features the most outstanding posters of the late 19th century when the medium  was only used for commercial advertising.  During the 19th century the poster celebrated its golden era under the hands of famous artist such as, Cheret, Toulouse Lautrec, Mucha and Steinlen. They elevated the poster from a commercial medium to innovative art form. By  the 1890s, the streets of every great metropolis were enlivened  by large, colourful posters. The poster had not only caught the eye of the public, but it’s best examples were already being regarded as works of art, to be exhibited, reviewed in journals and collected.

In  1895, the Imprimerie Chaix firm published reduced chromolithographic versions of over 200 the best posters of the period by more than 90 great artists. This Chaix publication Les Maitres de l’Affiche, was issued as separate numbered lithographs, every month for 60 months from 1895 to 1900. Of the 97 artists represented all were prominent artists of the day. The lithograph was issued with an embossed seal at the lower right further signifying its authenticity.

From Chaix, Les Maîtres de l’Affiche. Paris

References:
Rennert, J. Master of the Posters 1896 – 1900. New York 1977 VIII, 1.
Dover publications, The Complete “Masters of the Poster. 2016 poster 11.

William Bradley (1758 - 1833)

William Bradley (1758-1833), naval officer and diarist, entered the navy on 10 April 1772 and served successively as captain's servant, A.B., midshipman, and master's mate until 31 October 1778 when he was promoted lieutenant. He served in H.M.S. Lenox, Aldborough, Mermaid, Ripon, Prothée, Phaeton and Ariadne before being appointed first lieutenant in the Sirius on 25 October 1786 and sailing with the First Fleet next May. After reaching Port Jackson in January 1788 John Hunter, second captain of Sirius, immediately began with Bradley a series of surveys. They had completed that of Sydney Harbour by 6 February, Bradley's Head, on the northern shore of the harbour, first known as Bradley's Point, being named after the lieutenant. During his stay at Sydney, Bradley lived in the Sirius and appears to have taken little part in the social life of the new colony. On 2 October 1788 he left Sydney for the Cape of Good Hope with Hunter in the Sirius to collect provisions for the settlement; sailing via New Zealand and Cape Horn and circumnavigating the globe, they arrived back on 9 May 1789. Because the problem of victualling the settlement remained unsolved, on 6 March 1790 the Sirius and Supply were sent with marines and convicts to Norfolk Island. On 19 March the Sirius was wrecked, a disaster which kept Bradley for eleven months on the island; he surveyed it, but found little to interest him there. On 12 February 1791 Hunter and the officers and crew of the Sirius left Norfolk Island in the Supply for Port Jackson, which they left in turn on 28 March in the chartered Dutch ship Waaksamheyd for the Philippines. They finally reached Portsmouth on 23 April 1792, where a court martial was held over the loss of the Sirius; all were 'Honorably Acquitted' and paid off on 4 May. On 14 March 1791 Arthur Phillip had requested the lords of the Admiralty to promote Bradley to the rank of master and commander, making special reference to his survey of Norfolk Island. Bradley transmitted the survey to their lordships on 23 April 1792 and was promoted in July. He died on 13 March 1833.  

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